A hashtag with ten million videos gives you nothing; one with fifty thousand videos and steady growth puts you on a page people actually browse. The Hashtag Popularity Checker returns how many videos use a hashtag, whether usage is growing or declining, the competition level, the top ten videos currently winning under it, and five related hashtags with better odds.
This guide explains hashtag pages, the sweet spot in volume, and how to pick three hashtags that work together.
Hashtag pages
Clicking a hashtag opens a page of videos sorted by relevance and recency. On a huge hashtag your video is invisible; on a tiny one nobody visits. The sweet spot is mid-volume with an upward trend, where your video can appear near the top of the page for days. The checker gives the numbers so you can find it.
Reading the top ten
The ten videos currently leading under the hashtag tell you what content the page favours and how big the channels are. If they are all large channels, the page is competitive regardless of volume. If they are mixed, there is room.
Three that work together
One mid-volume topic hashtag for the page traffic, one niche hashtag for classification, one format or community hashtag your audience follows. The five related suggestions are chosen to fill those roles.
Tips
- Check both with and without the hash; results are the same but it confirms the spelling.
- Growing hashtags with under 100k videos are the best long-term bets.
- Check quarterly — a hashtag can flip from growing to declining within a season.
Common mistakes
- Only broad hashtags — Zero page visibility.
- Fifteen hashtags per video — YouTube ignores all of them beyond fifteen; three to five is right.
- Ignoring trend direction — A declining hashtag is a shrinking page.
Worked example
Input: "#fitness"
What the report returned: Very high volume, stable, competition extreme — classification only. Related with better opportunity: #fitnessover40 (growing, mid volume), #homegymsetup (growing), #kettlebellworkout (stable, mid). Top 10 under #fitness: all 1M+ channels.
Frequently asked questions
How many hashtags should I use?
Three to five in the description; the first three show above the title.
Do hashtags help ranking?
They help classification and provide hashtag-page traffic. They are not a ranking factor in search.
Is #Shorts still useful?
No effect on distribution. Use the slot for a topic hashtag.
Can I check TikTok or Instagram hashtags?
The checker is YouTube-specific; volumes differ significantly across platforms.