A Short watched 1.6 times on average outperforms one watched once, because the feed reads average view percentage — and a loop pushes it over 100%. Most Shorts are not edited for the loop; they end with a sign-off or a pause and the replay starts on dead air. The Shorts Loop Completion Tracker estimates your rewatch rate, scores loop quality frame by frame, identifies the strongest moment, recommends the exact trim point, and projects the rewatch improvement.
This guide covers how rewatch is estimated, what frame-level loop quality means, and the trim-point rule.
Estimating rewatch
Studio shows average percentage viewed; above 100% means rewatches. From your description of the Short and any Studio figure you paste, the tracker estimates the rewatch rate and the loop completion score — the share of viewers who reach the end and continue into the restart rather than swiping. The two together tell you whether the problem is the ending or the middle.
Frame-level loop quality
The last second and the first second are compared: does the final frame visually match the opening frame? Does the final line resolve into the opening line? Is there dead air, a sign-off, a music tail? Each is scored; the top moment analysis identifies the peak the loop should return to.
The trim point
The single most effective edit is trimming the ending to cut a fraction of a second before the last beat completes, so the restart lands on the hook mid-motion. The recommendation gives the trim point relative to your final line or action and, where needed, a re-ordering that moves the strongest moment to the top so the loop returns to it.
Tips
- Paste the Short's average percentage viewed from Studio; the estimate becomes a measurement.
- Match the framing and lighting of the first and last shots when filming.
- Test the loop by watching your own Short three times in a row before publishing.
Common mistakes
- A goodbye at the end — Loop killer.
- Music that fades out — Cut it hard on the beat.
- A cold open that needs context — The replay lands there; it must work alone.
Worked example
Input: "38s Short: cheap grinder reveal; ends with 'so yeah, that was surprising'; Studio: 84% avg viewed."
What the report returned: Rewatch est. 9%; loop completion 31. Last-frame match poor; verbal ending is a sign-off. Top moment: 0:14 reveal. Trim: cut at "surprising" mid-word; reorder to open on the reveal frame. Projected avg viewed 84% → 112%.
Frequently asked questions
What is a good rewatch rate for Shorts?
Average percentage viewed above 100% means rewatches are happening; 110–130% is strong.
Where do I see rewatches in Studio?
Analytics → Content → Shorts → average percentage viewed; above 100% indicates loops.
Does it edit the video?
No — it recommends the trim point and re-order; you apply it in your editor.
Is this different from the Hook & Loop Generator?
Generator writes the loop before filming. Tracker diagnoses and fixes an existing Short's loop.